1
/
of
1
The Order of Fire
IOVE FULGENTE GLYPH Embroidered Beanie
IOVE FULGENTE GLYPH Embroidered Beanie
Regular price
$20.00 USD
Regular price
Sale price
$20.00 USD
Unit price
/
per
Couldn't load pickup availability
IOVE FULGENTE roughly means "If Jupiter (Jove) flashes."
It's part of a formula that, according to Cicero, the Roman augurs used to read signs from the gods. The full phrase is:
Iove fulgente et tonante (“If Jupiter sends lightning flashes and thunder” )
The augurs would say something like "If Jupiter sends lightning flashes and thunder on the left, then Rome should proceed with its plans to X..."
When I first read the phrase, it hit my ear like Inshallah (“If Allah wills it”), Deo volente (Christian Latin, "God willing"), "Lord willing," or "God forbid."
For our purposes at The Order of Fire, it isn't about believing literally in Jupiter Optimus Maximus, but acknowledging the role of chance in everything. It's important to do everything you can and work as hard as you can, but there will always be variables beyond your control. At some point, we all have to let go. Do your best, and give it to fate.
"Iove fulgente" is our way of saying "send it."
The men of the Order developed a glyph representing the concept of intention aligning with lightning, and that is the symbol featured on this beanie.
Then you can put in the work in whatever you do, say "Iove Fulgente," and SEND IT.
Iove Fulgente is pronounced:
"YOH-weh fool-GEN-teh"
This concept started with a more detailed Substack essay by Jack Donovan.
Read the full Substack essay here.
https://mrjackdonovan.substack.com/p/iove-fulgente
Product Information
• 60% cotton, 40% acrylic
• Breathable cotton blend
• Form-fitting shape
• One size fits most
This product is made especially for you as soon as you place an order, which is why it takes us a bit longer to deliver it to you. Making products on demand instead of in bulk helps reduce overproduction, so thank you for making thoughtful purchasing decisions!
It's part of a formula that, according to Cicero, the Roman augurs used to read signs from the gods. The full phrase is:
Iove fulgente et tonante (“If Jupiter sends lightning flashes and thunder” )
The augurs would say something like "If Jupiter sends lightning flashes and thunder on the left, then Rome should proceed with its plans to X..."
When I first read the phrase, it hit my ear like Inshallah (“If Allah wills it”), Deo volente (Christian Latin, "God willing"), "Lord willing," or "God forbid."
For our purposes at The Order of Fire, it isn't about believing literally in Jupiter Optimus Maximus, but acknowledging the role of chance in everything. It's important to do everything you can and work as hard as you can, but there will always be variables beyond your control. At some point, we all have to let go. Do your best, and give it to fate.
"Iove fulgente" is our way of saying "send it."
The men of the Order developed a glyph representing the concept of intention aligning with lightning, and that is the symbol featured on this beanie.
Then you can put in the work in whatever you do, say "Iove Fulgente," and SEND IT.
Iove Fulgente is pronounced:
"YOH-weh fool-GEN-teh"
This concept started with a more detailed Substack essay by Jack Donovan.
Read the full Substack essay here.
https://mrjackdonovan.substack.com/p/iove-fulgente
Product Information
• 60% cotton, 40% acrylic
• Breathable cotton blend
• Form-fitting shape
• One size fits most
This product is made especially for you as soon as you place an order, which is why it takes us a bit longer to deliver it to you. Making products on demand instead of in bulk helps reduce overproduction, so thank you for making thoughtful purchasing decisions!
Share
